Play has evolved over time. We no longer offer plain distribution of entertainment products, we offer our knowledge and experience of the markets and consumer behaviour.
With the help of our network of partners, retailers and suppliers in northern Europe we offer channels for your products – in stores and online. We offer support in all matters, from pricing strategies to campaigns and offers, with our knowledge of the markets we can help you to reach your customers in the right time, at the right place and to the right price. Our headquarters and distribution are located in Borås, Sweden.